There's a Reason They Call it "Classic"

We're considering getting a minivan and it was kinda freaking me out. I was getting all stressed about what sort of impact this would have on my self image, my style, my general psyche and outlook on life. I was even asking friends who drive minivans what sort of effect it'd had on them. I was worrying way too much about it. I told one person I was afraid it was going to be my first major step into midlife and that I feared there would be no turning back. I was a bit surprised when this person pointed out that perhaps I already had my toes in the water of midlife. I had to sit down and think about it, but in the end, I'm afraid they're right. Let me lay out the evidence for you:

• I have a baby and a mortgage
• I don't remember the last time I ate ramen
• When I go to the movies, I'll choose a Saturday matinée over opening night every time
• I watch more VH1 than MTV
• All the country songs I know the words to are on the "Classic Country" station

I had all this in mind when we went to test drive a minivan. Then the more we drove around, I started to realize that for every reservation I had about the situation, the minivan had an answer. I thought about "classic" county, it had magic stowaway seats. I tried to remember what ramen tastes like, the van had dual power sliding doors. In the end, the van had answers to questions I hadn't even thought of yet. So now we're on the lookout for a good used van. I'm completely over the anxiety of buying a minivan because the thing they don't tell you about getting older is that the only people who think you look "uncool" are the people half your age trying to look cool. So I'm done worrying about how I'll look when the windows are rolled down. It only took one test drive to realize that part of getting older is caring less about whether I look cool and more about what makes my life easier.

These aren't your grandma's prunes

It's fun to think about how things are perceived differently based on their packaging, specifically food packaging. Recently, I saw an article that talked about Tropicana having recently changed up their packaging. For as long as I can remember, cartons of Tropicana orange juice had been adorned with a picture of an orange with a straw coming out of it. Recently, Tropicana decided to change it's packaging up and some people didn't like that one bit. In fact, enough loyal customers disliked the change that Tropicana is switching back to their original packaging.*

Lately, I've noticed several brands changing their packaging (i.e. the entire line of Pepsi products) but one innovation that I never saw coming was a product called "Ones". I saw a commercial on TV for these and they're basically individually wrapped prunes. According to the ad, the individual wrappers are supposed to lock in the juicy sweetness, but I bet it's just so that they can charge more. Plus, if you've ever bought a package of prunes and seen them all squished together, it's not very appetizing. I'm curious how many people my age or younger have ever actually eaten a prune. Prunes have a bad rap as a food only eaten by people who are either old or constipated. I admit that I started eating prunes when I was a kid at my grandma's house, and I know she was at least one of those things. The stigma is so strong, in fact, that a few years back, prunes stopped being marketed as "prunes" and instead are now called what they actually are...dried plums. It would be like if everyone got together and started hating raisins, so manufacturers changed up the packaging and started calling them "dried grapes" until people realized that they're not so bad after all. I would certainly hope they wouldn't start individually wrapping grapes though, because eating those guys would take all day!

The same company that's selling "Ones" have also started marketing prune juice as "PlumSmart Plum Juice". I have never actually had prune juice, so I can't speak to either the flavor or "digestive benefits" of it. I will admit though, petty marketing change or not, I would feel much less awkward standing in the check out line with some stylish new Plum Juice in my cart than I would with a bottle of prune juice.


*On a side note, I would be interested in knowing if companies get as many complaints about changing a product's formula as they do about the packaging. In fact, I can think of tons of products who's packaging I've seen change over time, but I can't think of a single product that I've stopped using because I thought they had changed the formula on me.